Guy Kawaski wrote an article entitled The Art of Schmoozing. Guy makes several excellent points including:
“The key is to establish a relationship before you need it.”
He considered the world’s best definition of schmoozing to be: “Discovering what you can do for someone else.”
I could throw some more praise out there on Guy’s post, but a better recommendation is to head over and give it a read. I also recommend subscribing to his blog!